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AJ Lee

Designer. Director.

  • Work
  • About

White-Label Servicing

Citi Retail Services is the bank behind nearly 30 partner affiliate credit cards. Before engaging our team, they were managing not only a static site for each of these partners, but a corresponding mobile version as well. Our solution was a white-label responsive interface with several levels of customization to ensure a seamless brand experience.

I was a creative lead on the project responsible for the design of several of the modules and their breakpoint states. I also lead the effort of rolling out new partners and communicating the solution to Citi and their partners.

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